Dear jazznut…
I’m celebrating 40 years of owning a studio this year… here’s what I know.
In 1982, I spent $40,000 on equipment to get going… can you imagine what that would cost today? Even the mic stands were made better and I’m still using them.
In 1985, I bought a Lexicon 224XL reverb for $10,000… I could have bought two new Volkswagen cars instead. Later that year I bought an AMS reverb for $9000. Independently wealthy? NO… Crazy, passionate and in debt? YES. I won’t talk about the other gear.
In 1986 I purchase my 2" tape machine for $30,000 … plus various SR noise reduction and other gear. By 2000, I had added 2000 sq feet to my house as my studio.
Until a bad reel of tape broke my machine just before Covid, that machine was still working. And it still does work, but I’m more cautious about tape. That’s almost 35 years of use for that machine. I still have many of the reels I recorded and can still play them back. Yes, we do archival work for a lot of people
At the same time, we were early beta testers for digital audio workstations (since mid 1980’s). If I add up the cost of ADDAs, computers, software, add ons, plugins, etc to maintain protools… the cost is more than double for digital audio and (for the most part) when a software update occurs, few things work again, Sadly, we can’t open files from the 1990s that are protools files. The systems old don’t work. When we got the Sonoma in 2002, we made sure never to put it online and are still setup for Window 7 (?) to keep it operational.
So the answer to your question… until the techs are gone and parts no longer made (which might be sooner than later), analog still beats out digital for maintenance costs over a long period of time. In the short term, I wouldn’t advise anyone to get into the studio business… and for quality I would advise a Pyramix, as quirky as it is. If someone wants clients/artists to book the studio, you have to have Protools… very, very sad but true.
Krieg Wunderlich, one of the MoFi mastering engineers interviewed, was our studio tech more than 25 years till Covid hit. Then he went full time to MoFi and stopped doing tech work. Whether they go to DXD or not, I can’t answer but I can say they have the gear to do a DSD to analog EQ back to DSD if they needed and are more than capable of aligning a tape machine to provide the sound they want.
I choose not to go to DXD. I prefer the sound of DSD and analog EQ but I’m in the minority, Plus, I have access to the analgo gear in my studio which makes it a reasonably cost effective choice. I’m still using that Lex 224XL and AMS reverbs… no plugin will sound like that.
Thanks for the great questions. I hope to provide the details of what we do and hope those interested can digest it all. Not easy.
Cookie Marenco
Blue Coast Records and Music