Almost daily I am asked for and therefore “asking the boss,” for Series II pricing…
I think that there are 2-components to this. First is getting a handle on demand and the incredible amount of time and labor required to terminate a “single stereo pair” of 24, twisted/bonded pairs per polarity of 28 AWG conductors. The more complex finished product has to deliver a level of performance that will exceed that of cables costing many multiples higher. There will be no peer!!!
Math was never my thing without the calculator but it looks like, 24 bonded/twisted “pairs” per “polarity” X both amplifier and speaker ends… How is “your” patience? 384-individual 28 AWG conductors to prep and terminate in the ultrasonic welder. Please have great appreciation for the effort and focused attention that goes into building a single stereo pair assembly.
Our techs are the best!! We have 2-qualified meticulous individuals who’s “primary” responsibility is building Iconoclast assemblies. Both Andrew and Jeff take incredible pride in making sure every assembly is as good as it can be. Because of the complexity and the number of conductors involved with Series II assemblies, additional QC measures have been implemented to insure that what leaves the building will without question be accepted and recognized as a “world-class” finished speaker cable assembly. We would not have it any other way.
The second component is that for the first time in many years, Belden has presented OEM and distributor accounts with I think “4-price increases” over a relatively short period of time, each offering a last time buy at the current pricing.
Here comes the crystal ball requirement and one that we don’t have years and years of data to access in helping to make projections. We are still, a “small company” in most ways though Iconoclast is a rising star without a marketing budget.
Setting everything else aside, there are no special frozen or gaseous processes to the copper, no narratives that have no recognition within the technical language, no sprinkling of wolf urine and no totally arbitrary adjectives that describe our product, our processes or our finished product except one value alone. The science and the math are openly provided, questions openly answered and all of the details and values laid on the table for all to see. The real deal and “manufactured, terminated, finished, tested and shipped” from the USA.
“Try us,” love the sonic improvements to your audio system or return the cables for a full refund where we pay for the return shipping cost. No risk whatsoever?
Tomorrow, I will wake and ask for pricing again. We are only weeks now from being able to deliver game changing speaker cable assemblies!!
Thank you all for your patience! Expect to be very impressed! Understated!